Three Strategies for Navigating Peak Season Shipping Successfully and Efficiently

The surge in shipping volume during peak season can strain even the most robust supply chains. As a logistics professional, navigating this critical period requires meticulous planning and strategic partnerships. Here, we explore three data-driven strategies to ensure a smooth and successful peak season:

1.) Leverage Real-Time Tracking Visibility 

You no longer need to call a carrier for shipment updates.  Carriers are increasingly adopting cutting-edge technologies, including standardized APIs, that provide customers with real-time tracking and shipment visibility. This transparency translates into significant financial benefits. Real-time shipment tracking can significantly reduce your transportation costs through improved logistics planning and reduced administrative overhead.

In addition, we recognize that you also need personalized support. Reliable carriers like OD offer dedicated customer service teams to address your specific needs. You can reach us by contacting your local service center or call customer service at our corporate office at (800) 235-5569.

2.) Proactively Communicate and Plan Ahead 

Building trust and fostering open communication are the cornerstones of any successful partnership, and your relationship with your carrier is no exception. If you anticipate a surge in shipments or require additional capacity, schedule a joint planning meeting with your Solutions Specialist. Discuss your specific needs and assess whether their services can meet your customers' expectations. Proactive planning facilitates the development of a tailored strategy to seamlessly handle the increased volume during peak season.

At OD, we recommend holding annual planning meetings with your carrier and developing a strategy to supply you with adequate capacity to manage times when you ship more. This proactive approach streamlines operations, minimizes disruptions, and ensures on-time deliveries, ultimately enhancing customer satisfaction.

3.) Partner With a Dependable Carrier

In today's competitive landscape, choosing a reliable carrier is more crucial than ever. We know you need to meet tight delivery windows and when delivery deadlines tighten, there's no room for error. Choosing a dependable carrier becomes paramount. With global supply chains still recovering from recent disruptions, even minor hiccups can have a domino effect. Experienced shippers understand that lost time, damaged goods, and missed deliveries not only impact your bottom line but also erode your brand reputation. A trustworthy carrier minimizes these risks. Your supply chain operations become more stable and cost-efficient. As you prepare for your peak season, look for a partner who displays a commitment to excellence. This includes helping you understand how your shipment will travel in an LTL environment, proper packaging techniques, dedication to addressing your questions and concerns, and commitment to keeping you informed about evolving shipping trends.

Implementing these three proven strategies is key to equipping yourself with the tools and partnerships necessary to navigate peak season with confidence. A well-planned and collaborative approach is the key to achieving efficient operations, on-time deliveries, and, ultimately, satisfied customers.

Need More Information?

Contact us by email or simply call 1-800-235-5569 to be connected to an Old Dominion customer service representative.